a contemporary, clean, and efficient website
Lisa Kingston Flowers
Lisa Kingston Flowers’ Farm
Growing the online flower community
About Lisa Kingston Flowers
A family run flower farm situated at Woodbridge in Southern Tasmania with breathtaking views of Bruny Island. The farm is a true botanical wonderland with a focus on local and seasonal.
Established in the early 1980’s – the family farm’s first foray into selling flowers was selling at Hobart’s iconic Salamanca Market. Their flower stall continued to operate over 2 generations for the next 35 years. In 2006, Lisa took over the family business, and expanded the businesses offerings to include weddings, events and workshops.
How We made it Happen
the Services We Provided
Fast Ordering Experience
Making things look good
Brand & Design
the Tech We Used
Creating a Beautiful showcase to match the product
Lisa tasked Kings Digital with creating a brand that fit the personality of her business. She also needed an efficient online shop for her flowers and workshops, a desire to showcase the flower farm to create a connection between her customers and their flowers, and a sleek tidy up of her fabulous content.
Brand is the Key to a great design
We created an elegant, personal, modern, and feminine brand identity using neutral colours and organic elements that resonated with Lisa.
Once the branding was complete, Kings Digital designed a contemporary, clean, and efficient website to allow Lisa to sell her flowers and workshops online through WooCommerce via the WordPress CMS. Lisa boasts a loyal following and client base on Instagram, and with that in mind, we designed a beautiful website to showcase Lisa’s products via the online shop. We also created a section of the website for those looking for wedding inspiration, and gave them a streamlined and user-friendly platform to book flowers for their special day. The wedding gallery has quite a number of images that can now be filtered by the user to find the right inspiration for their nuptials.
Streamlining the ordering process
By customising Lisa’s products at checkout we created an easier and faster ordering experience for all users. But we didn’t stop there. We streamlined the order processing to allow orders to now be exported to match Lisa’s existing delivery system perfectly, saving hours of admin each week.
KINGS DIGITAL LIKE TO PARTNER WITH BRANDS THAT DO GOOD
Great Reputation with Amazing values
Lisa’s reputation in Southern Tasmania precedes her. Lisa and her husband Steve have amassed 13k followers on Instagram because of their amazing flowers, fantastic customer service, and dedicated passion for what they do. Kings Digital love working with great people who are motivated to grow their online presence using good values that resonate with our own.