Quality you can feel. Style you can see.

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Services:

Digital Design
Digital Marketing
Digital Strategy
Web Development

Brief:

We’ve got a long standing relationship with Castella. They’re one of those Tasmanian businesses that you almost can’t believe they’re Tasmanian. Sourcing sophisticated kitchen and cabinetry handles from across the world (and handcrafting their own), Castella curate a beautiful collection that satisfies any interior designer’s dreams. Selling to trade, distributors and retail customers their business is truly global and continues to succeed in the market by staying true to their values.  As ongoing partners we constantly adjust and improve their strategies to meet their digital goals.

How we worked together:

We took in-depth audience research that segments Castella’s diverse target market and combined this with targeted campaigns across various channels, including Google Ads and Meta Ads. We applied detailed tracking and reports to optimise campaigns with strong data insights and ongoing analysis.

Then we used compelling shopping ads, image ads, and video ads to showcase Castella’s products, with high converting shopping pages to approach cold and warm audiences.